Pink Elephant found in Gulf

Pink Elephant, Portugal's increasingly popular rose wine, is now available in the Gulf.
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Pink Elephant was created by established winemakers Jose Neiva and David Baverstock
Pink Elephant was created by established winemakers Jose Neiva and David Baverstock

Pink Elephant, Portugal’s increasingly popular rosé wine, is now available in the Gulf.

The off-dry rosé, created by established winemakers Jose Neiva and David Baverstock, was showcased in Dubai, Abu Dhabi and Bahrain earlier this year as a precursor to the launch.

Brand owner 10 International announced that it had agreed distribution terms with Intagulf, a UAE-based trader of foodstuffs and alcoholic beverages.

Intagulf managing director Mark Rogers commented: “We are very optimistic about the future of this wine; it’s a growing brand with great potential.”

10 International director Bill Rolfe added that he considered the Middle East to be “a new emerging wine market that cannot be ignored”.

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