W Dubai and Emerald Palace Kempinski to create “huge F&B destination” says Palace MD

Sebastien Mariette not concerned by competition of soon to open hotel
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Mix by Alain Ducasse Kempinski Emerald Palace The Palm Jumeirah
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Mix by Alain Ducasse Kempinski Emerald Palace The Palm Jumeirah

Emerald Palace Kempinski Dubai managing director Sebastien Mariette has said that he is not concerned that the soon to open W Dubai will provide competition to his outlets, instead saying the two will create a “huge F&B destination” for the city.

Speaking exclusively to Caterer Middle East, Mariette said that W Dubai is “catering to a market which is completely different to ours” and so he believes that having the two side-by-side on the Palm will “complement each other”.

W Dubai is set to open in January with concepts from top restaurateurs such as Massimo Bottura and Akira Back among its offerings. But Mariette is looking at the bright side of having such high-profile restaurants next door.

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“The more noise they make the better it is for this property and vice versa,” he said.

“Their owner understands this and already he has come three times to enjoy our F&B outlets because he sees that the two of us working together is a huge F&B destination,” Mariette added.

Emerald Palace Kempinski opened at the end of 2018 and has 10 F&B concepts including Mix by Alain Ducasse and Japanese steakhouse Matagi.

You can read the full interview with Mariette on all of Emerald Palace Kempinski Dubai's F&B outlets and plans for 2019 in the February issue of Caterer Middle East.

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