Gruppo Cimbali bring two regional firsts Gulfood
Gruppo Cimbali came to Gulfood 2018 with new launches — the S20 and the Faema E71.
The S20 is a new fully automated bean to cup machine with built-in features for high quality and consistency. In addition, Gruppo Cimbali Spa export director, Middle & Far East Bruno Pignattelli explained: “We are also launching a new Faema grinder. It’s an on demand grinder with new technology and we are also presenting the new design of the Faema E71 which is our top range. This is the first time in the region.”
Talking about the state of the coffee industry in the region, Pignattelli said: “The coffee business, more than the food business is facing a very positive trend. There is also a change in the coffee culture. The GCC is really experiencing the speciality coffee trend. It’s a big opportunity and the market is growing a lot.”
Pignattelli elaborated on why Gruppo Cimbali continues to do well in the region despite challenges such as the introduction of VAT: “We are well-known for innovation technology consistency, quality, long-lasting components and also design so for us, it’s challenging but it’s a big opportunity because our customers recognise these kinds of values. And we are happy with this.”