One of China’s largest coffee groups, with more than 3,000 stores across the country, has signed an agreement to establish a retail coffee business in the Middle East.
Luckin Coffee and Americana Group signed a memorandum of understanding which will see Luckin enter both the Middle East and India in the near future.
With plans to expand from 3,000 outlets to 4,500 outlets in China by the end of 2019, Luckin is set to be the biggest coffee chain in the country.
Speaking at the signing of the MoU in Beijing, Americana Group CEO Kesri Kapur said: “We at Americana believe this MoU will revolutionize the food and beverage retail industry in the Greater Middle East and India, regions that provide promising prospects for new retail growth and expansion. We have worked with many leading and revolutionary food and beverage brands over our history and believe that Luckin Coffee’s superior products, experience and services will deliver success in these regions.”