Dubai-based F&B company Yummy Junction is planning a SR70m investment and expansion strategy for Lebanese fast-food chain Malak Al Tawouk and is hoping to enter Saudi Arabia and have 30 branches in the Kingdom by 2025.
Mahmoud Harb, the managing director and co-founder of Yummy Junction, said: “We are very excited and positive about our expansion plan for Malak Al Tawouk. It is a brand that has great potential to grow and deliver enjoyable experiences to customers across KSA through a wide selection of high-quality menu made from fresh ingredients at affordable price.”
Yummy Junction introduced the Malak Al Tawouk brand to the UAE earlier this year with two branches in Hessa Street and Motor City, with a third soon to open in the Business Bay area.
It has further committed AED20m to growing the brand to 10 branches across Dubai, Abu Dhabi, and Sharjah by the end of 2020.
Malak Al Tawouk currently has 38 outlets in Lebanon.