F&B operator Alabbar Enterprises has launched a new CSR initiative that will see up to 3,500 people in need per week aided with homemade meals.
In collaboration with its charity partner, Community Solidarity Fund Against Covid-19, the company which operates the likes of GIA and Social House at Dubai Mall is using its teams to cook, prepare, pack, and delivery homemade, nutritious meals every day.
Alabbar Enterprises CEO Tyrone Reid said: “I wanted to see how we could help during these challenging times witnessed by our nation and the rest of the world. Although our restaurants are currently only available for delivery, I knew that there must be something that we could do to help. Helping hands is a reflection of the unity of the Dubai community, both individuals and organizations. We’ve been blessed to have the huge support of our guests that visit our businesses, and, we wanted to share those blessings in return. Using our kitchens, working with our chefs and collaborating with our network is how we aim to give back during this challenging time. The response and generosity shown by our suppliers have been extraordinary. Everybody involved wants to do their bit to help those who have unexpectedly found themselves in need at this time, in a situation that none of us could have ever anticipated.”
Suppliers such as MH Enterprises, Chef Middle East, Barakat, BidFood, Greenhouse, Admirals, Falcon Park, Unilever, Yashtech, OceanFair, and PepsiCo Arabia are helping Alabbar with the initiative.