Power Horse has signed a multi-year partnership to become the official energy drink partner of Manchester City Football Club.
The deal will cover multiple countries across Africa and the Middle East as well as Turkey, and will see Power Horse launch co-branded cans featuring the Manchester City crest from early 2019.
Salvatore Caizzone, CEO and shareholders committee member at the Power Horse Company, commented: “We are truly excited to partner with such an amazing team like Manchester City. In football as well as in business, success and winning are very important. To win you need to be tenacious, focused, work as a team and get every single ounce of energy from yourself and others. Power Horse’s purpose is to help people feel on top of their world. Our vision is a world where people can be at their best, hence unstoppable in pursuing their dreams.”
Manchester City are the reigning champions of English Premier League, and hold the record of most points, highest number of wins in a row and the most goals scored ever in a season for their 2017/18 winning Premier League campaign.